I wasn't sure how much coverage this product would have but I would say it's the perfect amount for me! It looks really natural but has enough coverage for my naturally reddish cheeks. I would say this is similar to a cc or bb cream but I find it is a lot more moisturizing and only a little amount of product is needed. My skin is normal to dry and I have dry patches from time to time. This product doesn't accentuate my dry patches, unlike other cc/bb creams  I've tried before. Really great product!