Based on what I've seen/heard about these I expected this tint to stay on my lips once I applied it and let it dry down. However, it transferred quite a bit - to my water bottle, to my mask, and then even non-oily food took off a decent amount of it. So I don't see how it's much better than any other lip tint/lipstick. 06 is a really nice fall color though, and I'll continue to use it but you just have to reapply more than I assumed you would.