This certainly lives up to the name creamy...

Easy to apply, easy to blend and unfortunately easy to smear.

It comes with a pretty useless brush, that i always forget exists.

Got this is colour 01 Pure Red, the lipstick next to it on the swatch is Mac Ruby Woo. I swatched it without a gap on the right side and with a gap on the left side. This would make a great alternative to other more expensive lipliners, if you dont mind reapplying.

The photo was taken under artificial light.