This is a foam cleanser that I use as a second cleanser in the evening for over 1 month. The texture when first pumping is a little runny and transparent, then when i apply on my face it turns foamy, dense and white, almost like a mousse which feels heavenly. After cleansing it doesn't leave my skin feeling tight or dry, instead it looks bright and feels very clean. It has a faintly soapy aqua smell which is not strong but soothing I really love the smell of this cleanser. I've read that this is a low ph cleanser and so far no breakouts for me with sensitive acne-prone skin. The only con is the excess content that covers the pump which requires cleaning (see pic below). However, this is one of the best cleansers I've tried and strongly recommend this, even though it's not cheap given the amount of the content. Try this one!