I've never used any eyebrow products (pencil, powder, etc.) before but I found this one pretty intuitive, even for a noob like me. The colour (I chose dark grey) matched my eyebrow hair and looked quite natural, but it came off really easily when I touched it. I tried it as an eyeliner out of curiosity and it smudged quite easily there as well. Also, the texture is rather soft, so the tip doesn't stay sharp at all.