I have been using the Innisfree Apple Seed Cleansing Oil for the longest time but decided to try this one based on the recommendation of an AB blogger. I tried this and immediately fell in love. Compared to the Innisfree Apple Seed Cleansing Oil, it is much less viscous which is great because I don't like super thick cleansing oils. I tried switching to the Nacific cleansing oil which I loved because it's more liquidy but I couldn't deal with the pump. This cleansing oil reminds me of the Nacific one and the pump is not annoying so now it's my new favorite. I usually massage it into my skin for about 90 seconds and can feel all the gunk from my skin start to come out. It emulsifies extremely well and leaves my skin feeling super clean but not stripped dry. The scent is pretty pleasant and slightly fruity (citrusy?).