I don't know what to say about this product, but for sure, it doesn't last as long. The product is glossy, glowy and vivid. However it fades away after 10-12 mins of putting on (maybe because I used it as a gradient lip instead of a full bold lip). I've been noticing that whenever I put the product on, my lips always end up dry afterwards like clumps of lip skin that I can peel off. I purchased two of these, the Strawberry one and the Wine. The color is nice and bold though.