This mask fits consistently with other Tony Moly hydrogel masks. I've attached s photo of myself wearing s different variety so you cans see that it is not hard to smooth out like some masks. It sticks to the face easily and doesn't flop around or tear. Much better than other brands I've tried... Though horse oil products are controversial enough that not TOO many brands have options. The packaging in this is very... Adult. It also looks similsr to another brand in coloring. a dupe perhaps? Well I tried that brand... Starts with a "G" and Tony Moly is my preferred option. So far this is my winner!