After trying the product for a few weeks, I seriously don’t know why it took me so long to try it. This emulsion comes out feeling lightweight and applies beautifully on my skin. It slightly brightens my skin while giving it deep moisture as well as making my skin feel soft and smooth. It’s not greasy, sticky or oily and absorbs quickly. So this is great for both AM/PM routines. I also absolutely love the scent. It smells fresh and amazing. This does contain a fragrance but the scent is very subtle. Overall, I love how firm my skin feels as it drinks up the emulsion to stay hydrated. I also notice my complexion gets better with use. I will definitely continue to use this and may add more IOPE products to my main skincare and now this brand is one of my favorites!